1) Project Overview & Goals
Role and company growthI joined Cylance among its first 40 employees. My responsibilities included marketing copy, web UI and development, email campaigns, and hiring.
Company Growth & Digital Work
2) Process & Solution
Responsibilities and handoffsI worked across functions while the company was small. As the team expanded, responsibilities moved to additional team members.
01Broad responsibilities
→02Hiring
→03Specialized roles
→04Handoffs
Responsibility progression reconstructed from Nick’s recollection; dates pending.
3) Design Example
Web UI & DevelopmentMy work connected interface design with front-end implementation. The collected product screens provide examples of the digital work.
4) Design Example
Marketing & EmailMy responsibilities also included copywriting and email campaigns. Original campaign assets will be added to show this part of the role.
01Copy
→02Email
→03Landing page
Scope diagram only. Original campaign creative pending.
5) Design Example
Team GrowthHiring and handoffs became part of maintaining continuity as the company grew.
01Identify responsibilities
→02Hire
→03Transfer knowledge
→04Ongoing ownership
Reconstructed handoff framework; not an original company process diagram.
6) Results & Final Design
Growth and contributionThe story follows my responsibilities across the company’s growth. Cylance was later acquired by BlackBerry; the timeline needs to distinguish my tenure from that event.
Delivery / evidence
Design, development, and marketing responsibilities
Document the work delivered and how responsibilities transferred as the team grew.
Working draft. Measured impact is included only when supported.